Tuesday, September 21, 2010

Treehugger Gives WHAT'S MINE IS YOURS and Collaborative Consumption a Big Hug

Writing from London, Leonora Oppenheim points up one of the many salient points of Rachel Botsman and Roo Rogers' book:
"We like the way What's Mine Is Yours looks through the psychological lens of human self-interest and creativity as the motivation to create more shared systems and services, rather than the all too optimistic 'out of the kindness of our hearts' lens or the too dreary 'guilt and sacrifice' lens."